Showing posts with label content creation. Show all posts
Showing posts with label content creation. Show all posts

Sunday, March 21, 2010

The Core of Internet Marketing

When you join the online business world in the attempt to make money online it is important to understand the basics of internet marketing and continually revert back when lost in the internet marketing world. This article will cover some of the things that if you do each day your website will do much better. These are the basics which the majority of successful webmasters do over and over again and have been proven effective in almost every circumstance. One tip I would like to share with you about everything you read and learn about internet marketing and that is don’t think you will find the one big “answer” in any one spot it will take learning from tons of different sources before you can begin to master internet marketing. I have found there is no one true guide that will teach you everything, but the experience of many who have tried and failed where you will pick up your best knowledge.

The first way to stay in touch with internet marketing is by joining a few internet marketing forums. These are where webmasters come together and discuss what is and what is not working. I have learned the keys to basic and advanced SEO as well as branding and link building. These forums are great to review and see what the new webmasters are asking. Usually it will be things you know about and know quite well, but perhaps left deep in the back of your mind. You can of course help these webmasters and make a new online friend if they are in the same niche then you can work together to create a cross promotional campaign.



You should also look to the blogosphere for any new marketing concepts. There are many great internet marketing blogs that you can find by using Google. The best way to pick which blogs are best use the tactics the bloggers publish if they work keep reading the blog if they are junk ideas then delete the blog from you reader or favorites. If you read these blogs often and build the relationship between you and the blogger there will be a greater chance for the possibility of a guest post or link exchange.

The last thing every webmaster should be doing is creating content constantly as well as backlinks. These two things are the basic driving force behind the web and internet marketing. If you do not have new articles or backlinks on a weekly basis then you can expect to drop within the SERPs. Make sure to do your research on these two things since they will be extremely important in your internet marketing campaign. If you work hard on both of these two things as often as possible within a year you should be a competitive presence within your niche rather than just hitting a few hits daily. Remember the more you do the better your web presence will do.

Monday, March 1, 2010

Article Marketing Tips

The internet is driven by new information whether text, video, or pictures. People search for the newest product or for an informative article which fits their needs. Now with content creation comes a much more difficult process which is how to get people viewing the content which you have created. This is done by using the multiple social websites and article directories out on the web. If you spend a week researching and writing a large article it would be disappointing if only one or two people was able to enjoy your content. Article marketing when done correctly will increase your article views greatly. Personally I have had videos and articles viewed thousands of times. If the content is of great quality then after the first few hundred or so views the people viewing your work will begin sharing it with their friends and you will see a viral affect, but only if you implement at least basic article marketing tactics.



The first step in any article marketing campaign is the actual content creation. This is the most important part and should be done with great care. When you begin an article make sure you treat the creation as a representation of your web presence and nothing less. If you own a website full of spam and it holds no real usefulness to visitors then it is fine to spend 10 minutes or so writing down poorly written paragraphs and submitting the article to thousands of low quality directories. On the other hand if you have a web presence which you are truly proud of and holds unique and useful content for your visitors then try to take the time necessary when writing your article making sure you are writing a representation of your web presence. Keywords should also be taken into account when writing an article I usually use the google adwords tool to find the most searched key terms then use those key terms in my article titles. When you submit your article to high authority websites usually your website will rank on the top page of Google.

After you have the article written and you are ready to let the web/world read it then begin your article marketing. Personally I start with the web presences I own then branch out from there. Remember Google looks highly on websites that have been recently updated so use your article to update your web presence. The next step is submitting your website across the web into high quality directories and hubs. If you are not sure where to submit your articles search Google for “top article directories” or “list of article directories” and Google will bring up many lists which you can use in your article marketing campaign. The three article directories that I submit each and every article to is ezinearticles.com, buzzle.com, and articlesbase.com these seem to have the most authority and traffic.

Idea Of Internet Marketing Basics



As I thought about todays post one thing was certain I cover the basics a lot. Now from time to time I do go into advanced SEO or creative link building techniques, but usually I am trying to cover what anyone should be doing after the creation of a web presence. The reason I spend so much time on the basics is advanced SEO, Link Building, and all around Internet Marketing is unwritten and unproven. This means I can explain how to do mass content creation mixed with a complex interlinking structure to improve search results for both the URL which you have created the content for and also an external website. The problem is I can't prove that it works and to tell you the truth I am not sure it works. So I stay with the basics and this post again will go over the first 5 things you should do during and after the creation of your website.

1. SEO the content. This means you should think about a niche which really excites you then use google adwords tool (https://adwords.google.com/select/KeywordToolExternal) to check out keywords and see which ones are bringing in the most traffic. ONE IMPORTANT POINT there will be webmasters that tell you not to go for high traffic keywords, you should not listen to these guys. I made the mistake of building links for a keyword which was not searched that much and after 4 months I got first page, but only 10-20 organic hits daily. If I would have picked A high traffic keyword (which I got later) I was getting 100+ organic hits daily so go big and stick to it.

2. Content Creation Plan. If you notice I did not say "content creation" because once you have created your first set of content you will not be done. If you really want to be a hit online you will need to have a plan set out where you write at least a couple times weekly. It will be really important to stick to your schedule the best you can.

3. Content Marketing. It is great to write plenty of articles and post them on your blog, but this is not enough. You will need to get your content on websites with a decent amount of traffic. This will help greatly as you try to make it online. Now as most of you know I have a little site I use for this and it has helped me greatly:


Free Traffic System - Increase Targeted Website Traffic with Free<br />Unlimited One Way Links


anyway try the system out and I am sure you will be pleased with the results.

4. Linkbuilding. The most boring task of any internet marketer is building links one after another. Personally I have built over 50k backlinks to several diffrent presences and I am not even close to being done. You must build and build and build. Anyway if you need to know where I build the links besides the free traffic system here is where I do it: http://free-web-traffic.comuf.com/pages/buildbacklinks.html

5. Keep Learning. Now this was the hardest thing since there was a couple of things I wanted to put here, but keep learning has been the backbone of my internet carreer. Find blogs, Internet Marketing Forums, and articles to learn everything you can about online business and marketing. When you stop learning is when the web will change and you will be left in the dust. Read as much as you want until you know everything about what you are learning.

How To Rank Well In Google



Well I have been thinking about this post for quite some time. Search after Search has turned up a bunch of ok guidelines, but mostly crap thoughts and posts done by people who will probably never see the first page of Google for any key term. One thing I would like to make clear if you want to learn SEO or Internet Marketing you need to learn from those making the ranking algorithm. I do know quite a bit and the majority I have learned from three places:

1st. On You Tube there is a channel which webmasters should be watching which is run by Google engineer Matt Cutts~ Google Webmaster Help

Guys this is the only real link that we have with Google. The majority of their ranking system is kept secret the only things they are willing to say is on their website, their blog, and this video channel.

2nd. Doing Google searches. That is right when I need to learn something I search google and go through page after page of results. I will read forum posts, articles, web pages, anything on the topic until I know it like the back of my hand. This is where I find the majority of my resources and should be taken advantage of remember "google it" has become famous for a reason.

3rd. Webmaster Forums. I love webmaster forums and so should you if you want to do well in online business. These platforms allow you to discuss thoughts, ideas, tactics, ect. with other webmasters and learn from their mistakes as well as sharing yours. Take advantage personally my favorite webmaster forum is V7N Forums. Join and ask questions. Also if you would like me to answer any questions about internet marketing I urge you to join my Internet Marketing Forum.

Now let's move onto what I have found ranks my websites and blogs well in Google. The most important thing for any website or online business is content. Google has become very good at taking crap out of their SERPs so if you think you can create a paragraph which is junk on a squidoo page and put a hundred affiliate links then create thousands of backlinks to push your page to the top forget about it. This was once ok, but now you actually have to offer something other than crap. Work hard on your content making it the best you can. If you do a good job others will link to you and you will have to do minimal internet marketing. This is the best way to reach the top of Google.

Now Google also likes popular/trustworthy topics and brands so work hard on being honest when online. If you run a blog try tor really be honest when posting making sure if you post something which is inaccurate you tell your readers as quickly as possible. This will really help when trying to build your authority online. Also be wary of who you are linking to if you link to junk websites such as porn, viagra, ect. then Google will think those are your brothers and sisters and throw you into the category of junk or spam. Link to Good websites for example let say I am running a marketing blog. I am going to link to websites such as SEO Book and SEO MOZ. These are well established and respected sites Google will look at these outgoing links and associate my presence with them helping me out. The point is be careful don't link to those who should not have links.

Build links with keywords between the anchor tags. This is important and should be done. If you have a website with good content which has the keywords you would like to rank well for if you want to reach the top of Google you will need to build links and usually quite a few of them. This is how my website How To Make Money Online is doing so well. Anyway if you would like to build links with keywords anchored I use:

Free Traffic System - Increase Targeted Website Traffic with Free<br />Unlimited One Way Links


It has worked well for me and if you use it then expect to see your link counts go way up. Remember though that you need good content before tons of links. Anyway this is just one of a few I will be doing on climbing Google serps I hit the main basic points with this post. Keep these four things in mind when building a site you would like to see at the top of search engines:
1. SEO
2. Quality Content Creation
3. Link Building
4. Branding

These four things when done right will get you to the top. If you don't want to use the free traffic system I have created a page which shows thousands of other places to gain white hat backlinks: Build Backlinks Free. If you have tips I would love to hear them.