True Internet Marketing

Well as my readers have followed this blog I have spouted off how to gain rank in the SERPs. Now I would like to move into something a little more in depth I want to reach the essence of Internet Marketing. Now I am not the number one expert by any means I am a regular guy struggling like the majority of regular guys out there. I do get paid from my online adventures, but I still work my ass off every day. So let's move into some theories that may help those reading this.

The first big misconception behind internet marketing is you should only be worried about do follow links. Guys do follow is great for increasing SERPs position, but it is usually so saturated by links you will only get a small amount of juice. Personally when internet marketing you want your link all over the web whether it is no follow or do follow (without spamming of course). Lets really get into this lets say you do a search for a keyword related to your website. For example I search for "backlinks" in Google. Go ahead and follow along if you want make sure to use the real global Google not a local google.

Now this blog has a lot to do with backlinks and I want people interested in backlinks to either look at this blog or my website Free Website Traffic either one is fine. Now when I do the search I am really interested in the top ten positions really breaking them down. If you are lazy and don't want to go to Google and search here is what I see (I had to shrink the text down to fit all ten sorry):



Now I am sorry if you have a hard time reading it, but I will of course go over the position and what you can do. So this blog I want to be visible for people who are searching for backlinks. On this search I notice that wikipedia is number 1 like usual, but what sucks is that they offer no comments or anywhere to add your website. This is fine we can just move down the list. The second website that comes up for the word backlinks is a sub page of backlinksblackbelt.com. Now usually sub pages that rank well are either articles or blog posts so this is one I should investigate. Well it is a PR 2 blog post, but the comments are closed. So I look for something else there is backlink watch which will not help, then thirty minute backlinks, but then something happens I find a web directory that ranks very well for the term backlinks. I of course submit my website, but this is only the beginning. Close to the end position 8 I see squidoo someone of course built a ton of links to reach the top of Google for the term backlinks. It is a PR 3 lense with only 8 comments and still accepting comments? Am I the only webmaster who is running an internet marketing website that wants to be in front of their audience? I guess me and 8 other people.

Anyway I will be commenting on this squidoo page putting either my link or my squidoo profile in front of potential readers. I will be one of few that actually search my niche to find the true players and when it is ok such as the directory and the squidoo lense be placing either my name, site, or url in front of targetted traffic. Do I care if the backlinks are no follow? Hell no I want my name or site in front of potential readers/traffic don't you? I mean that is the point in ranking well for keywords, but why not place your name, site, or link on websites that are already ranked high? I no longer need to rank well for the keyword "backlinks"
and guess what I will be doing the same thing for building backlinks, build backlinks, how to build backlinks, keys to backlinks, on and on and on. Web comfs had the right idea with their backlink builder try it out~ Backlink Builder it searches google for keywords then pulls websites that have submit link and others. Anyway don't think backlinks are out of your reach you need to be online searching if you want to do well online.

What Sets Me Apart

This will be the defining question of your internet marketing campaign and will be the deciding factor of whether or not your brand will stick. Remember when you are online there are millions of people wanting the same thing you do which is to be a success. Do not start a generic website in the hopes that ok content and a couple backlinks means thousands in monthly income. On the other hand if your willing to build thousands of links and keep relevant updated content on your website you may over time reach the top of Google for highly searched terms. If you are able to keep up the content and backlinks then you will be able to sustain the traffic and income. Personally I use:




But you may find other ways to keep up backlinks. Now even with these basics you will need to find something that sets you apart from the others in your niche. You will need to know more or at least have something unique within your presence. One thing that sets this blog apart from the majority is I focus on where and how to build backlinks. If you look on the right side of this blog there is "My Best Posts" where I list posts such as The Top 55 Social Bookmarking Websites and 5000 Free Directories. For webmasters wanting to reach the top of Google for any keyword these are a must.

So when out there marketing think about what you have that sets you apart. If it is something which your audience agrees with then you will do quite well in the online business world.

How To Rank Well In Google

Well I have been thinking about this post for quite some time. Search after Search has turned up a bunch of ok guidelines, but mostly crap thoughts and posts done by people who will probably never see the first page of Google for any key term. One thing I would like to make clear if you want to learn SEO or Internet Marketing you need to learn from those making the ranking algorithm. I do know quite a bit and the majority I have learned from three places:

1st. On You Tube there is a channel which webmasters should be watching which is run by Google engineer Matt Cutts~ Google Webmaster Help

Guys this is the only real link that we have with Google. The majority of their ranking system is kept secret the only things they are willing to say is on their website, their blog, and this video channel.

2nd. Doing Google searches. That is right when I need to learn something I search google and go through page after page of results. I will read forum posts, articles, web pages, anything on the topic until I know it like the back of my hand. This is where I find the majority of my resources and should be taken advantage of remember "google it" has become famous for a reason.

3rd. Webmaster Forums. I love webmaster forums and so should you if you want to do well in online business. These platforms allow you to discuss thoughts, ideas, tactics, ect. with other webmasters and learn from their mistakes as well as sharing yours. Take advantage personally my favorite webmaster forum is V7N Forums. Join and ask questions. Also if you would like me to answer any questions about internet marketing I urge you to join my Internet Marketing Forum.

Now let's move onto what I have found ranks my websites and blogs well in Google. The most important thing for any website or online business is content. Google has become very good at taking crap out of their SERPs so if you think you can create a paragraph which is junk on a squidoo page and put a hundred affiliate links then create thousands of backlinks to push your page to the top forget about it. This was once ok, but now you actually have to offer something other than crap. Work hard on your content making it the best you can. If you do a good job others will link to you and you will have to do minimal internet marketing. This is the best way to reach the top of Google.

Now Google also likes popular/trustworthy topics and brands so work hard on being honest when online. If you run a blog try tor really be honest when posting making sure if you post something which is inaccurate you tell your readers as quickly as possible. This will really help when trying to build your authority online. Also be wary of who you are linking to if you link to junk websites such as porn, viagra, ect. then Google will think those are your brothers and sisters and throw you into the category of junk or spam. Link to Good websites for example let say I am running a marketing blog. I am going to link to websites such as SEO Book and SEO MOZ. These are well established and respected sites Google will look at these outgoing links and associate my presence with them helping me out. The point is be careful don't link to those who should not have links.

Build links with keywords between the anchor tags. This is important and should be done. If you have a website with good content which has the keywords you would like to rank well for if you want to reach the top of Google you will need to build links and usually quite a few of them. This is how my website How To Make Money Online is doing so well. Anyway if you would like to build links with keywords anchored I use:



It has worked well for me and if you use it then expect to see your link counts go way up. Remember though that you need good content before tons of links. Anyway this is just one of a few I will be doing on climbing Google serps I hit the main basic points with this post. Keep these four things in mind when building a site you would like to see at the top of search engines:
1. SEO
2. Quality Content Creation
3. Link Building
4. Branding

These four things when done right will get you to the top. If you don't want to use the free traffic system I have created a page which shows thousands of other places to gain white hat backlinks: Build Backlinks Free. If you have tips I would love to hear them.

Focus On Your Brand

One thing before we begin is branding does not mean you have to have a multimillion dollar corporation. Anyone can build a brand around there web presence or name. Bloggers usually specialize in separating themselves from the crowd so I will be using them as examples when discussing branding. Now the first blogger which built their name from their presence rather than name is Darren over at Pro Blogger. Most people in the blogosphere has heard of Pro Blogger, but not the blogger behind the blog. He focuses on making the name "Pro Blogger" bigger than his name for a reason. This is branding taking the website name and making it well known. Now let's move onto a blogger who has branded his name. The blogger who sticks out in my mind when I think of who made a brand out of his name is John Chow over at JohnChow.com. Everything including the domain has his name in it and that was his plan to brand his name then associate it with making money online.

Sponsor Site:


Now lets move onto my thoughts on branding. The first and one of the most important factors when trying to brand your web presence or name is gaining the trust of both visitors and competitors in your niche. If everyone hates you then expect to do poorly and have horrible things written about you within your niche. When the average Joe types in keywords for your niche and a post trashing you comes up. Guess what happens when that guy visits your website, they bounce. Well this is why making enemies may get you backlinks, but it is a much better idea to get backlinks from friends. If you get a circle of friends going rather than enemies then you will find backlinks left and right. So be careful when interacting.

Now gaining trust from your traffic is just as important. It can and will damage your brand if you get caught lying and refuse to retract your statement. Whenever possible double check the facts of your content attempting to come as close as possible to the truth. The next and last step I would like to discuss when it comes to branding marketing and networking are key. You will want to build backlinks everywhere and anywhere that are both relevant and high authority. Niche directories are a great start as well as niche forums. Anyway this should be a good start for those who would like to build a brand.